Legal Aspects of Athletic Event Fundraising

Erika Moore Hollis practices commercial law in Denver, Colorado at the law firm of Jackson Kelly PLLC. Ms. Hollis counts the Tri for the Cure - A Women's Triathlon, the Cherry Creek Sneak and the Downing Group (an event management company) as clients.

For the past nine years, Ms. Hollis has volunteered for Susan G. Komen for the Cure. In 2004 she served as the Chair of the Komen Denver Race for the CureĀ®. Accomplishments while Race Chair, included negotiating a move to new venue, growing the Denver Race to the largest Race for the Cure in the country with 63,434 participants, instituting mail fulfillment of t-shirts, creating a spirit of customer service, and increasing professionalism within the organization. The efforts of the Race committee in 2004 netted $2.4 million, while keeping the expense ratio below 20%.

Since 2005, Ms. Hollis has been assisting the national Susan G. Komen for the Cure organization to train Race Chairs from all Komen Affiliates.

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